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Recent articles by Don Shapiro

Build A Company Culture That Delivers Eye-Popping Results

You improve your culture to boost results, not just attract and retain employees. This Featured Article by Don Shapiro in Business 2 Community clarifies what a culture is, the results a high performance culture can produce, and 7 Keys to change your culture.

Hire For Potential Not Past Experience

When you hire for potential, you end up with better employees, who perform better and stick around longer. This article by Don Shapiro in AllBusiness Magazine includes 7 key areas to explore in interviews that can uncover someone’s potential. Managers hire the past. Leaders hire potential.

How To Avoid “The Shootout At The Price Corral”

Editors Pick at CustomerThink Magazine! Do you know how customers figure out what they value and use their perceptions of value to decide what they buy, who they buy from and the price they pay?

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