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Customer Testimonials about Inspirational Speaker Don Shapiro

 Elscint (MRI’s & Cat Scanners)

“Don Shapiro was a delight to work with not to mention his impressive presentation.”

Florists Transworld Delivery (FTD)

“A note of thanks for the terrific program you presented at our Young Owner/Manager Seminar. The group really enjoyed your presentation. They rated it a 9.28 on a 1-10 scale. I appreciate the research you did to customize the program to meet the needs of our Members.”

Togo’s Eatery

“We appreciate your time and effort in preparing an informative and interesting speech that pertained to our franchisees. You were the ‘talk’ of the convention. Super job!”

District Council 88 of The Painters

“Our Council added over 1,000 members during the recession due to your assistance. The months you spent working with District Council 88 to implement professional sales and marketing practices , train, and guide our strategy resulted in our becoming the fastest growing Council.”

Lyon’s Restaurants

“I wanted to take this opportunity to thank you for the outstanding presentation you made to our executive and unit manager group. I was quite impressed with the time you spent preparing the topic and familiarizing yourself with the Lyon’s operations and procedures. I was also pleased that you were able to incorporate some of our philosophies in your presentation, which proved to be interesting and informative and held the interest of the group for the entire time. It was a very professional job, Don.”

Sales And Marketing Executives Association

“Your talk about salespeople and buyers relationships given during SME’s Sales Training Workshops was one of the best the association has ever heard. I hope you heard the salespeople commenting after the presentation. They said a louder and better ‘thank you’ than I could.”

Plasterers’ And Cement Masons’

“Thank you for the three outstanding workshops you delivered on leadership and growth to our International Staff and Managers.  Additionally, our field representatives really liked your program on advanced sales and marketing methods. They said it was the best program on selling they have ever heard and the strategies you shared were new to them.”

Coleman Spas

“Thank you again for an extraordinary sales presentation to our spa retailers. It was exciting to hear how impressed the dealers were with your customized program. Your continuous use of spa industry concepts, interjecting actual dealer research and antidotes, and emphasizing the Coleman Company’s business philosophy as well as consumer benefits, created a very solid, credible presentation. Above all, our dealers left your session with useful Coleman Spa’s sales concepts.”

A Fan of Life Is A Fork In The Road

“No words can express my gratefulness for your message..thanks so much. You really don’t know the thousands of people out there you’ve helped through your encouragement..kudos!!”


“Since we heard you speak in San Francisco at an National Restaurant Association meeting, we have been planning our anniversary party with you in mind. We looked forward to an informative and interesting presentation and you did not disappoint us. You held the attention of 90 young people for two hours and that speaks for itself. “

Forest Lawn Memorial Parks & Mortuaries

“Your presentation at our Before Needs Sales Conference was outstanding, and your additional speech at our Employee Meeting was also very well received. What impresses me most is how you take the time to research your subject thoroughly beforehand. You spent a lot of time talking to several of our employees, which helped you fully understand our business. This, in turn, enabled you to come across effectively as ‘one of us,” with firsthand knowledge that really impressed our people.”

Colorado-Wyoming Restaurant Association

“What a dynamic presentation! We have heard lots of positive feedback from attendees who enjoyed your program because it was packed full of new ideas and reinforced the use of their current procedures.”


“I don’t know when I’ve heard such an enthusiastic and enjoyable speaker whose philosophy so parallels own. You were just tremendous. Everyone should have a chance to hear you.”

Edwards Technologies

“Over the past ten years, I have heard countless presentations on ‘leadership.’ The sixty minutes I spent listening to your presentation on Leadership was by far the most beneficial. I walked out of that room with useful information I could implement today!”

Golden Corral Corporation

“I enjoyed your speech very much. The items that you drove home make a significant difference in success or failure in the restaurant business. The one point that stands out more than any other is your 4 to 1 factor. By using the 4 to 1 factor to explain how a customer feels brings clarity and understanding about the frustrations of customers.”

Copesan Services

“Your candor, wit, presentation material and speaking abilities effectively communicated how important national accounts are to any organization in a light yet serious way.”

Pacific Gas and Electric Company

“Thank you for your presentations at our Marketing and Services Planning Conferences. In both cases, your message was on the mark and exceeded our expectations.”

Volt Temporary Services

“Thank you for a great seminar. I have gone to a lot of seminars on sales and management and it is nice to see a fresh style and topic. In just the last week, I have used several of your ideas when working with our salespeople.”

Food Marketing Institute

“I would like to express our sincere thanks and appreciation to you for giving the keynote address during FMI’s conference in Seattle. Your presentation was rated one of the highest with the attendees.”

Roundtable for Women in Foodservice

“I extend our appreciation for an excellent program. Your presentation at Career Derby was well received by all of our members and guest.”

National Restaurant Association

“I would like to thank you for your part in making the recent meeting a great success. The time and effort you invested in your presentation is truly appreciated.”

Available at Amazon

Leadership book: The Character-Based Leader

People trust your character, not your title. Character-Based Leaders lead from who they are rather than their position or power. Don Shapiro is a co-author and editor of this book from the non-profit Lead Change Group.